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It's time to elevate your brand...

BRAND IDENTITY QUESTIONNAIRE

Thank you for choosing Bold Luxe Design as your  brand design agency. This questionnaire was designed for clients who are launching a new business, or expanding and rebranding their current business. You've gotten this far, and it will be worth the investment. As a brand identity designer and graphic designer, I want to be clear with my clients about what I do and what it is that they're investing in for a lifetime. Let's dive straight in!

What is a brand? What is brand identity?

A brand is what people think of when they think about your company as a whole. Your brand is influenced by your brand's values, the products and services that you offer, your marketing, and your customer service. Everything that people encounter when they interact with your company adds to their perception of your brand. Branding on the other hand influences this ideal and realistic perception. This is why making the right impression is important. 

Your brand's identity is the set of visual and verbal elements that make up for your brand. Some elements that make up your brand's unique identity is the logo, the typography, the colors, the photography and graphics, the message, and the mission and goals.

Brand Identity Inspiration

What your brand colors say about your brand..

Colors quickly evoke feelings, so it’s extremely important to choose your brand colors strategically.  It’s often a temptation as a business owner to choose colors that go with your personality, or that match your personal preference, but colors can convey so much and it’s really important that you choose the right ones to deliver your brand message. Here are some examples of brand colors and how they're used to express the brand.

Color and Moodboard Inspiration

What should I expect while filling out the form? What are the requirements?

This brand questionnaire form ask questions about your business and vision. We request a little bit more information during the onboarding process to ensure that we are designing effectively for each client. The more we know about your vision and your brand, the better we are at creating a remarkable design. It would be best to create a word document of your information to have in case you run into any issues while submitting this form.

BRAND QUESTIONNAIRE

Abundance
Acceptance
Accessibility
Accountability
Appreciation
Approachability
Balance
Beauty
Capability
Care
Change
Charity
Clarity

Collaboration

Comfort

Commitment

Communication

Compassion

Confidence

Creativity
Credibility
Dedication
Dependability
Determination
Diversity
Education

Effectiveness

Elegance

Empathy

Empowering

Energy

Entertainment

Equality

Faith

Family

Fitness
Flexibility
Focus
Freedom

Growth
Guidance
Health
Innovation
Intimacy

Longevity

Pride

Professionalism  Quality  Satisfaction    Simplicity  Sustainability  Uniqueness

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Inspiration may include moodboards, fonts that you favor, brands that you are inspired by, etc. 

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